Inspiration in Action Conference 2010 A Huge Success
The Inspiration in Action Conference 2010 was held in Prague this year and was a huge success. It was attended by over 170 delegates from more than 32 countries around the world. Acumen were proud to sponsor lunch on day one as part of our commitment to building brand awareness. We supplied each delegate with a goodie bag containing a folder with details of our service offer inside and also a tin of mints. They were received enthusiastically and were seen carried around for the remainder of the conference.
The conference organisers were appreciative, ‘Lovely food – thank you very much for your sponsorship, I am always very grateful to the sponsors, they make the Conference possible.’ And the delegates were happy too, ‘I love the bag – thank you. It is my new Man bag.'
Julie Fuller, managing director of Acumen is pictured below at the conference along with the delegate bags, folders and mint tins.
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Acumen sponsors lunch at the AQR Inspiration in Action conference in Prague
Acumen Fieldwork is proud to sponsor lunch on DAY 1 at the AQR Inspiration in Action Conference 2010 in Prague. Would be great to see you there!
The Worldwide Conference on Qualitative Research
The Worldwide Conference on Qualitative Research showcases the best thinking and practice of qualitative market researches from around the world. This prestigious biennial event is co-sponsored by the world's leading professional associations for qualitative research – the Association for Qualitative Research (aqr.org.uk) and the Qualitative Research Consultants Association (qrca.org). The 2010 conference is all about Inspiration In Action – how and why qualitative research can go beyond information and insights to inspire decisions and actions that make a difference.
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Acumen welcome a new member to the team
Acumen are very pleased to announce a new member to our medical team. Lizzie Somers joins us from the Blue Banana agency in Manchester, where she worked for 3 and a half years. It was there that she gained valuable experience of market research and particularly fieldwork, which will stand her in good stead in her new role at Acumen. Lizzie will be working very closely with Anthea to continue to develop and expand our medical expertise, getting to know our clients and tackling medical recruitment.
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Acumen Fieldwork launches new advertising campaign
Building on the success of last years advertising campaign, we have just launched phase two which promotes our quantitative research offer. The campaign developed by creative agency PITCH&CO features interesting circular objects that are symbolic of pie charts and will run in Research Magazine throughout the year.


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Acumen Fieldwork launch first ever advertising campaign draws to an end
Acumen’s popular advertising campaign developed by creative agency PITCH&CO, which was the first step in a process to provide greater visibility into everything we are known for, has come to an end to make way for our new campaign.
Not only has our first ever campaign been a milestone in our continued growth, it has also been a huge success; with warm congratulations and generous compliments. Below are all the adverts that ran in Research magazine during the last two years.
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Acumen gets CATI recruitment up and running
As Acumen is a company which always goes above and beyond to meet the needs of their clients, it only seemed right that we would respond to the many CATI enquiries we get, with our usual “can-do” spirit.
Since obtaining CATI to cater to this new area of telephone interviewing we have been inundated with new and exciting projects. With a dedicated telephone unit, trained only to our high standards we have been able to meet and deliver on a large array of topics after only a short time.