NEWS



30th July 2026

Acumen Fieldwork named as a finalist for Recruitment Excellence at the MRS Oppies

Acumen Fieldwork named a finalist for Recruitment Excellence at the MRS Oppies 2026 There is […]

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29th July 2026

Finding the sceptics was the hard part

Recruiting beyond demographics: finding the full spectrum of AI attitudes in mental health When our […]

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28th July 2026

Introducing the polite approval collection

How purchase intent research gets beyond polite approval “They liked it.” Excellent. Put the champagne […]

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27th July 2026

Inside an online fraud research recruitment project

Online fraud is changing quickly. As artificial intelligence, deepfakes and increasingly sophisticated scams reshape the […]

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21st July 2026

Sparkling artisan gravy, anyone? Why new products fail at launch

Artisan Sparkling Gravy. Rich, comforting and lightly carbonated. It looks premium. The packaging is beautiful. […]

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30th June 2026

Who gets heard starts with who gets recruited

At the start of a research project, representation can look quite simple. A sample spec […]

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