NEWS



18th August 2026

Garbage in, garbage out

Why real humans matter more than ever One of the most exciting developments that I […]

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18th August 2026

When the customer gets the microphone

Putting real customer experiences centre stage When a major UK energy company wanted to bring […]

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14th August 2026

Seven days, 12 people and a lot of toast

Recruiting for a seven-day look at real-life eating habits When a research agency wanted to […]

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3rd August 2026

The forecast says there’s 100% chance of quant!

The great British summer can be difficult to predict. You might get sunshine. You might […]

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30th July 2026

Acumen Fieldwork named as a finalist for Recruitment Excellence at the MRS Oppies

Acumen Fieldwork named a finalist for Recruitment Excellence at the MRS Oppies 2026 There is […]

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29th July 2026

Finding the sceptics was the hard part

Recruiting beyond demographics: finding the full spectrum of AI attitudes in mental health When our […]

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