Acumen named as finalist at BOBI Awards 2026!

27th March 2026


We’re really pleased to share that Acumen is a finalist for Fieldwork Team of the Year at the BOBI Awards 2026.

Hosted by the BHBIA, the awards celebrate the very best in insight generation, and this year’s winners will be announced on Monday 27 April at the Hilton Birmingham Metropole.

Now, we’ll admit… this one feels particularly special.

Our submission was based on a healthcare brief, where we were asked to develop a fieldwork plan and set out how we would approach it. No name, no project history, no familiar credentials doing the heavy lifting. Just the thinking, the detail, and the way we approach our work.

Which, if you know us, is kind of our sweet spot.

Good fieldwork is about the consideration behind recruitment, the care taken with participants, the structure that sits underneath it all, and the ability to anticipate where things might get complicated before they do.

Healthcare research only heightens that. We're often working with more sensitive topics, more specific audiences, and tighter parameters around how everything is conducted. It asks more of fieldwork teams, not just operationally, but in terms of judgement, empathy and precision.

That’s where our incredible healthcare team really comes into its own. They’re thoughtful, thorough, and brilliant at navigating complexity without making it feel complicated. Their the kind of team that doesn’t just follow a brief, but take the time to understand what sits behind it, and builds a plan that works in the real world.

So to be recognised in this category, based purely on how we think about and deliver fieldwork, is something we’re incredibly proud of.

A big congratulations as well to the other nominees. We’re looking forward to celebrating with you all in April!


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