B2B market research agency

Looking for a B2B market research agency to meet specific needs for your business? Acumen are a leading market research agency who excel at B2B research, finding those hard-to-reach participants who can deliver the valuable insights you’re seeking.

Our B2B market research team have over 15 years’ combined experience in recruitment and fieldwork, resulting in the expertise to deliver outstanding results on even the most specialist research projects.

To find out how we can help you achieve your B2B research goals, get in touch with our B2B team for a quote or to discuss your project further.

Call 0161 234 9940 or email costings@acumenfieldwork.com.


Specialists in B2B market research

Acumen is an award-winning market research agency with advanced knowledge and experience in B2B and social research – both of which require specialist skills in recruiting hard-to-find participants for research projects.

We were recently asked to find people with a personal wealth of over £100m to participate in a B2B research project. On top of our extensive database of 150,000 research participants, and extensive social media reach, we have the know-how and community connections to recruit participants based on highly specific briefs.

We are frequently asked by businesses to find business owners or influencers, operating in niche areas, for research on brands and trends. And we have experience of recruiting decision-makers in UK businesses, responsible for purchases and company investments.

At Acumen we excel at finding participants to match even the most exacting criteria. It’s what makes us stand out as a leading B2B market research agency. Our B2B excellence is built on years of sound market research practices that have made us leaders in the field.


Leading qualitative fieldwork agency

Our award-winning qualitative research team has been recognised throughout the industry for their dedication and creative thinking. We relish any opportunity to find those hard-to-reach participants who will really light up a project.

In addition to our specialist participant recruitment, we offer the following qualitative market research services:

  • Focus Groups
  • Interviews
  • Workshops
  • Customer and Stakeholder events
  • Online Interviews

You can find out more about our Qualitative research services and what it’s like to work with our team, just follow the link below.

Acumen Qualitative Fieldwork


Quantitative research with Acumen

As part of our B2B market research agency services, we offer all types of quantitative research to meet your business needs. Whether that’s user testing, online surveys, hall tests or exit interviews, we can advise and deliver on the research you need.

Acumen’s success at meeting the needs of our B2B market research clients is also down to the way we work. Our quantitative team are all in-house, with fieldworkers working alongside our data team. Every project benefits from their collaboration and multi-disciplinary approach, ensuring you get the best outcomes. Find out more about our quant services, below.

Acumen Quantitative Fieldwork


B2B research agency with breadth

Acumen is a B2B market research agency with years of experience, and during this time we have built up areas of specialism. We are known throughout the industry for our Healthcare market research and have a track record of recruiting participants for very specific studies.

Our case studies page gives an instant picture of the types of research and projects we’ve excelled at over the years. What stands out is our attention to detail and ability to find specific and even niche participants to the clients’ brief.

The thoughtfulness and thoroughness required for Healthcare research fieldwork extends across our agency, and underpins our agency’s B2B market research services. We won the award for Best Data Collection (Face to Face) for our recruitment of hard-to-reach participants in a study on Economic Fairness by the Greater London Authority. 


Global reach for business market research

We’re able to offer services and participants that span multiple countries, to meet all your B2B market research needs. We cover countries as near and as far as Europe, USA, South America, South East Asia and Australia.

With today’s global markets, many UK businesses need a B2B market research agency with international reach to ensure data offers insights from around the world.

Our international research services include online communities, moderators and translators – and we can co-ordinate schedules for research across different time zones.


Award-winning B2B research agency

Acumen are industry leaders for a number of reasons, recognised in the industry with a number of awards. We excel at data gathering and fieldwork through people, and have specialist teams across different areas of the B2B market research landscape.

Acumen has its own database of 1,500 research participants. To ensure the quality of the data even before we gather it, we’ve created Acumonitor, an exclusive system to identify the freshest participants meeting clients’ exact criteria.

Added to all of this specialist knowledge is the way we work. We seek to partner with clients and develop long term relationships, meeting all your business’s needs as you evolve and grow. Our aim is to provide the data and insights you need at every step along the way.


Work with our B2B market research agency

Get in touch with us for a quote for your next B2B fieldwork project. Or would like to know a bit more about us and our B2B market research services, please do not hesitate to get in touch.

Contact Charlotte Ashall on 0161 234 9940 or email costings@acumenfieldwork.com. Or use the contact form below.