QUANTITATIVE FIELDWORK



Our quantitative market research services team at Acumen have worked hard to bring the market research industry a unique service offering. We’re a close-knit team of quant research specialists who complement each other with individual project experience and know-how. This is something that’s been recognised in the market research industry with a number of nominations for our quantitative agency services at the MRS Awards and the affiliated Operations Awards.

While our experience spans across all methods; from on-street data capture to managing online communities and product placement trials – the one thing that sums up our work is the care and attention we put into your project.

This comes because how our quant team works. We do all of our work in-house, keeping our fieldworkers alongside our data team to ensure that your project receives the full attention that it needs. And we like to work as an extension of your team – available to discuss your brief and resolve any issues at any stage of the project.

This combination of knowledge and resources allows us to deliver meaningful insights regardless of your budget or timescale. We’re able to assist with any quantitative research and are frequently asked to provide the following quantitative research services:


  • Online/CATI
  • On street
  • In Store
  • Exit Interviews
  • Hall Tests/Taste Tests
  • Product Placement/i-HUT’s
  • Mystery Shopping
  • User Testing 


 

We’re happy to work with you as your consultative partners, discussing your brief and then designing all elements of the quantitative research to ensure your project runs smoothly from start to finish. Working with us means:



  • We’ll consult with you on your research proposal to understand the full premise of your project.
  • We’ll work with you to devise the best strategy to meet the aims of your research in the most effective and efficient way.
  • We’ll create all documentation to support your project
  • Full survey scripting with capacity to manage quotas in real time and regular updates from fieldwork team
  • 10% of all data collected is verified in line with our ISO20252 accreditation
  • Data Analysis completed by our in-house team and delivered in SPSS, Excel or an alternative format





To know more about our quant research services contact Adam Benson on 0161 234 9940 or email adam.benson@acumenfieldwork.com



MEET THE TEAM

Close

Becki Pickering

Fieldwork Director

As the Fieldwork Director at Acumen, Becki is responsible for overseeing the qual, quant and healthcare departments and is often the main point of contact for all international research projects. Having been recently elected to the board of the AQR Becki will be sharing some of the knowledge she’s gained during her years in the industry, working with a range of clients on a variety of projects, at research related events and through AQR led initiatives.

Close

Adam Benson

Head of Quantitative Fieldwork

Adam joined Acumen as the Head of our quantitative fieldwork team in 2019. He came to us after working in the research industry for a number of years, with valuable experiences working on global research projects in addition to a number of leadership roles. His enthusiasm for delivering a client’s brief and seeing the impact that our work has and how it’s implemented is what Adam finds most satisfying. Away from the office Adam is a huge sports fan – attending matches for football, cricket and boxing.

Close

Lee Higgins

Senior Fieldwork Manager

As one of the senior members of the quantitative team Lee works on everything from managing large scale F2F studies, product tests and in-home trials. He’s always happy to lend his knowledge and expertise to his clients to ensure they hit the quotas they need. Lee’s become particularly adept at online research, working alongside our data team to script and deliver online studies. Outside of work, Lee is a big sports fan with a Manchester City season ticket that he’s proudly held onto for over 20 years.

Close

Steve Churchley

Data Analysis Manager

As the Data Analysis Manager at Acumen, Steve is in charge of all the output which is produced from our quantitative research. Steve works on some of our most complex studies and loves nothing more than pulling it altogether to create reports which, in his words, “really make the data sing and dance”. Before working at Acumen, Steve was a freelance software developer and these skills have been invaluable as he also frequently collaborates with our IT team to create bespoke software solutions for the business. Steve devotes his time outside of work to his family, friends and his beloved Manchester United.

Close

Dan Hassall

Data Analyst

Dan is the data expert behind the work that Acumen’s quant team conduct. He supports the department by taking the raw data from our projects and uses it to create accessible reports for our clients. Dan is also responsible for scripting our online surveys and, thanks to his talent for programming, is also able to build bespoke software for research projects that go beyond what would otherwise be possible. Away from the office Dan is a keen wrestler and also practices Jiu Jitsu.