Budget, budget, budget.
It’s the bane of every project and the backbone of them all.
You want to run great research, get the insights, and deliver the results. But that number you’re working with? It seems to shrink every time you check it.
We all know, fieldwork isn’t predictable. One minute everything’s on track. The next, recruitment gets tricky, timelines shift, incentives change, and suddenly that neatly planned budget looks a little less neat.
Even with a comfortable budget, small leaks can turn into big costs fast. A good contingency helps but knowing where those leaks start is what really keeps projects (and finance teams) happy.
So, if you’re a researcher, insight lead, or agency partner who’s ever found yourself explaining where the money went, this one’s for you.
Download our free guide: 6 Hidden Culprits That Will Drain Your Fieldwork Budget
Practical, real-world advice from people who’ve been there, managed that, and kept the numbers in check.