NEWS



20th February 2026

The behavioural impact of GLP-1 and what brands need to understand.

GLP-1 has been everywhere lately. In headlines, in marketing calls, in group chats. But while […]

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19th January 2026

Introducing Acumen Health

Over the past 20 years, we’ve delivered all our healthcare research under the wider Acumen […]

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16th January 2026

Hard to reach? Or easy to ignore?

Market Research is all about representation – we are looking for the right people for […]

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7th January 2026

The Human Touch in an AI World

Written by Lydia Fuller, COO at Acumen Fieldwork. Over the past couple of years, I’ve […]

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18th December 2025

Let’s talk about 2025

As we’re winding down and looking forward to vegging on the sofa with the Quality […]

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11th November 2025

It Starts at the Screener: Why Inclusive Language Matters in Research

Screeners are integral to ensuring participants are recruited correctly, and they’re also one of the […]

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