The Recruiter Accreditation Scheme has landed!

17th July 2020

Acumen are delighted to confirm that they will be fully endorsing the Recruiter Accreditation Scheme which is due to launch within the next week.

The scheme, which is the first of its kind in the industry, has been developed by the MRS and the AQR in a joint initiative designed to provide a formalised standard for market research recruitment. It will create an industry-wide set of standards - creating quality assurances for anyone involved with procuring the services of recruiters. Additionally it will also provide a path to professional recognition for recruiters, who have frequently been one of the most overlooked parts of research supply chain.

It's for this reason that Acumen are pledging their support for the scheme. Our ethos has always been to put quality at the heart of  everything we do. In fact it was our very own founder, Julie Fuller, who first raised the notion of a professional qualification for recruiters when she was elected to the AQR board over 5 years ago. Since then it has been continually championed by Acumen, most recently by our Fieldwork Director, Becki Pickering, who has been part of the steering committee overseeing the final stages of the scheme's development.

Highlighting its importance, Becki said "This is a watershed moment for the market research industry. Recruiters are an essential part of qualitative market research and the scheme will recognise this fact by elevating the work that they do. Not only will it provide a professional qualification but it will also be a resource for anyone who recruits market research participants."

Underpinning the scheme are a number of modules which cover everything from new and emerging recruitment techniques to best practice around data protection and GDPR compliance. Each module will be delivered via the scheme's dedicated website and will use videos, quizzes and webinars to deliver the content. There will also be a number of free resources for recruiters, in the form of template documents, in addition to providing a directory of accredited recruiters for clients to use.

Acumen will also be committing to the scheme by using only accredited recruiters for their projects. We hope that by doing this we will enable as many of our suppliers to participate in the scheme, in addition to promoting a best in class ethic with our clients. By collectively committing to this scheme we will, in time, effect real change within the industry; facilitating a quality first approach to all of our qualitative recruitment.

If you would like to know more about the Recruiter Accreditation Scheme or how we can help with your market research projects, you can contact a member of our team by email or by calling 0161 234 9940.

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